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Elevate your online customer experience with digital Smiley feedback

Smiley Digital™ is an online customer feedback tool. It is the digital companion to our physical Smiley Touch and Smiley Terminal kiosks, providing a seamless way to track and improve the customer experience in your online and in-location touchpoints.

It’s not just an online survey – it’s connecting physical and digital  

Did you know that over 73% of consumers use multiple channels during their buying journey? Because of that, companies that prioritize omnichannel customer engagement retain almost 90% of their customers.  

It’s crucial to ensure that your digital and physical experiences are aligned. Enhance your omnichannel customer experience by incorporating Smiley Digital into your existing customer feedback tools, such as Smiley Touch and Smiley Terminal products. 

Smiley Digital Demo

Complete view of customer experience

To ensure a consistent customer experience across channels, it’s essential to identify differences in online and in-location customer satisfaction. Discover what sets our Smiley Digital apart in customer feedback software: 


Measure your customer satisfaction KPIs both on-site and online with the same tool, methods, and reporting platform,

All touch points covered

Collect feedback no matter where your customers interact with you: website, newsletters, emails, in-location and more! 

Highest engagement  

Our familiar Smiley feedback buttons deliver continuous, in-moment feedback at volume that you can act on. 


Consistent experience 

Connect your physical and digital CX measurement to deliver a seamless customer journey and brand experience.

Comes with Analytics

Smiley Digital includes our easy-to-use Analytics software that gives you an instant overview of your service performance and the ability to dig deeper into the insights across your digital and physical touchpoints. 

Get a continuous learning flow on your performance that your team can easily follow and apply with relevant questions that will turn your business into your client’s number one destination. 

Smiley Digital™
Get a perfect fit

We offer a range of options to suit your digital feedback needs.

  • Pop-up is perfect or single-use cases, such as eCommerce and ‘Thank you’ pages, and boasts an impressive 80% response rate.
  • Web Embed and Email Embed allow for personalized placement of surveys in any web page or email.
  • Solo is an easy-to-use micro-feedback channel that works both for physical and digital touchpoints.

Whatever your feedback needs may be, we have a version that will work for you!

Try our Smileys out!

Are you wondering how they work and what they can do for your business? Take them for a test drive and witness their impact. Our Smileys are just the beginning. With HappyOrNot, you can access a comprehensive suite of tools and features to elevate your customer experience.

Get started

HappyOrNot provides customer feedback insights as a service based on subscription. We offer value-based expertise and consultancy to ensure you get the right solution fit for your unique needs. Collect high-volume, relevant feedback and make data-driven decisions!

Book a demo today


Transform your business with real-time customer insights.

Frequently Asked Questions