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Boost your pharmacy customer experience & revenue

Gain instant feedback on the quality of your service and establish long-term relationships with customers to ensure repeat business and maximize lifetime value through better customer experience and staff interactions.


Easy-to-use feedback solution for pharmacies and drugstores

The HappyOrNot solution is easy to use and efficiently collects customer feedback in pharmacies and drugstores. By following four simple steps, you gain valuable insights into your customer’s experience and how they interact with your staff to optimize resources based on customer needs.

How It Works



Place the Smiley feedback terminals throughout your store. It's easy and only takes a few minutes to assemble



Customers provide instant feedback on their pharmacy experience with a simple touch of a button



Customer feedback data is automatically connected to time, place, and reason to uncover valuable insights



Insightful analytics help you understand feedback, find solutions to problems, and optimize staffing and service

The importance of collecting feedback for pharmacies and drugstores


Collecting customer feedback is essential for businesses in the pharmacy and drugstore industry. Instant feedback delivers insights into what your customers need and how to better serve them. Here are some key benefits of collecting feedback for pharmacies and drugstores: 

  • Build strong relationships with customers, resulting in increased loyalty and repeat business 

  • Optimize inventory to ensure that the right products are in stock at the right time

  • Optimize resources to better serve your customers by collecting feedback on wait times and staffing levels

  • Enhance the overall customer experience by identifying areas where staff may need additional training or support

See what our customers are saying

See what other successful drugstore and pharmacy owners have to say about using HappyOrNot’s solution to better understand their customers’ needs to better address them for long-term growth opportunities.

Rhett Majoria

Co-owner and Chief Pharmacist,
Majoria Drugs

“We’d tried a comment box, but the responses were always five or 10 a week. Now, we get 500 a week. What we received from the HappyOrNot Smiley Terminals is that we’re now able to collect meaningful, significant customer responses that we can take action on.”
Angela Hughes

Assistant Director of Patient Experience,
Cardiff and Vale UHB

“Because our organization’s resources can be very limited, we have to make sure we’re targeting improvements in the right places, and delivering the right care at the right time. What we’re able to do with HappyOrNot is test our hypotheses.”
Joe Ruhoff

Director of Retail Operations,
Nectar Cannabis

“Improving our scheduling has had a positive impact to our bottom line. There is a direct correlation between our customer feedback scores and sales.”
Susan Connolly

Sales Director,

The Pandemic vs. Customer Experience – Our Customers’ Stories In this series of articles, we interviewed customers around the globe by asking four key questions related how they see Customer Experience developing in their industries in this “Next Normal”.
Tommi Kortman

eCommerce Manager,
Gigantti (Elkjøp Finland)

“Direct customer feedback is crucial because the user knows best. It’s great to have this connection with our customers also in the online world with Smiley Digital, even if we don’t get to meet them face to face.”
Kenneth G. Sørensen

Operations and Business Development Manager,
XXL Sports & Outdoor

“HappyOrNot gives us the unique ability to consistently measure customer satisfaction at a completely elevated and statistically significant level than ever before.” 

The perfect feedback solution for your pharmacy & drugstore

Capture instant customer feedback effortlessly with our cutting-edge Smiley face feedback devices. Whatever your business’s unique needs, our wide range of Smiley products have a perfect match for you to optimize feedback collection.

Try HappyOrNot at your pharmacy today

Gain valuable knowledge about your customers’ needs and preferences, optimize product selection and availability, and provide expert service to build long-term relationships with HappyOrNot’s easy-to-use feedback solution.

Get Started