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Increase sales
for your automotive dealership

Capture real-time feedback and get valuable insights to improve customer satisfaction and optimize your business toward high-cost purchases and increase the lifetime value of service and sales.


Easy-to-Use feedback solution for automotive industry

Our solution is incredibly user-friendly and can easily integrate into any business in the automotive industry, including car, RV, boat, motorcycle, ATV dealers, and more. In just 4 steps, you can collect feedback from all showroom visitors, companions and advisors, and learn what they need to close the deal.

How It Works


Set up

Place the Smiley terminals in strategic locations of your dealership



Collect feedback at the moment of engagement throughout your customer’s journey



Analyze the data to gain valuable insights into customer needs and preferences



Optimize your operations to increase sales and enhance the customer experience

The perfect feedback solution for your automotive dealerships

Capture instant customer feedback effortlessly with our cutting-edge Smiley face feedback devices. Whatever your business’s unique needs, our wide range of Smiley products have a perfect match for you to optimize feedback collection.

Hear from our satisfied automotive industry customers

Our HappyOrNot solution have helped countless businesses in the automotive industry optimize their operations, increase sales, and enhance the customer experience of both car buyers and maintenece services customers. But don’t take our word for it. Here are just some of the testimonials from our satisfied automotive customers.

Kevin Dier

Vice President of Business Development,
Johnstone Supply

“Timeliness of the customer feedback is a key success factor for us. While we previously relied on phone calls to customers days or even weeks after their visit, HappyOrNot enables Johnstone Supply customers to share their feedback at the exact moment of their experience, making it more relevant and reliable.”
Ricardo Campo

Passenger Experience and Facilitation Department,

“HappyOrNot is one of the principal sources of feedback for AENA, and we appreciate their great work and responsiveness.”
Kenneth G. Sørensen

Operations and Business Development Manager,
XXL Sports & Outdoor

“HappyOrNot gives us the unique ability to consistently measure customer satisfaction at a completely elevated and statistically significant level than ever before.” 
Jaakko Luumi

CFO and Deputy General Secretary,
World Championships 2022 and 2023 at Finnish Ice Hockey Association

“One core goal for the championship was for our visitors and volunteers to have fun. But how do you measure and report on ‘fun’? Then we realized the solution already exists: HappyOrNot” 

Fuel your automotive business with HappyOrNot

Become a market leader in your area and beyond by becoming the go-to automotive dealership customers want to go back to.

Get Started