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HappyOrNot Analytics

Base your decisions on data. Stop the guesswork and use data to drive action where it counts most.

Take control of your customer experience

HappyOrNot Analytics is our proprietary software that presents the results of your Smiley feedback in simple charts and graphs. Let Analytics do the hard work for you: mine customer feedback, investigate root causes, and connect the feedback to the defined time and place.

Use the insights to make informed data-driven decisions to improve customer experience, develop operations, and boost your business performance.


Examine your performance by hour, day, week, month, location, and more.


Identify main highlights and pain points in your service as they happen.


Know your customers and understand why they do, or do not, choose you.


Collaborate in real-time and share results to empower and engage your team.

Analytics is the powerhouse behind our Smileys

No matter which Smiley product is right for your business, our Analytics software is always part of the complete solution package. Curious to learn more about our Smileys? Check the links below!

Smiley Touch

When you want to discover the ‘why’ behind the ‘what’ and ‘when’ of your customer feedback

Smiley Digital

When you want to ensure you deliver the same service levels across all channels

Smiley Terminal

When you want quick and easy feedback on whether your customers are happy or not

Get started

HappyOrNot provides customer feedback insights as a service based on subscription. We offer value-based expertise and consultancy to ensure you get the right solution fit for your unique needs. Collect high-volume, relevant feedback and make data-driven decisions!

Book a demo today


Transform your business with real-time customer insights.