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Increase your convenience store’s customer lifetime value for long-term growth

HappyOrNot offers a simple yet powerful solution to help you understand customer needs and preferences, allowing you to maintain a fast flow along with the speed of service for busy shoppers to increase loyalty and lifetime value.

HappyOrNot

Make your customers’ experience even more convenient with HappyOrNot

HappyOrNot is the premier instant feedback solution for businesses seeking to understand customer satisfaction in real time. Our innovative feedback terminals, paired with insightful analytics, allow convenience store and gas station owners to understand the gaps in service speed, product availability, and facility cleanliness, so you can make data-driven decisions that cater to your customers’ needs.

You can now easily optimize resources, identify bottlenecks, and respond to problems immediately, resulting in happier customers and engaged employees, bringing a better-suited product selection and optimizing the whole shopper experience for customers who can’t help but keep coming back for more.

95%

of convenience store shopping decisions are made subconsciously

48%

of fuel purchasers go inside the convenience store

46%

of shoppers purchase only one product during a shopping trip

How HappyOrNot works for convenience stores

With HappyOrNot, collecting customer feedback is easy and effortless. Our instant feedback terminals are designed to be placed in high-traffic areas and allow convenience store and gas station customers to provide feedback and let you better underhand how they’re feeling in the given moment – and why.

How It Works

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1

Set up

Place our Smileys in strategic areas of your convenience store or gas station.

HappyOrNot
2

Collect

Customers provide large amounts of instant feedback with the touch of a button.

HappyOrNot
3

Analyze

HappyOrNot shows the results in real time with simple, user-friendly dashboards.

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4

Optimize

Identify trends and root causes to optimize your store’s operations.

The importance of collecting feedback for convenience stores

HappyOrNot

Collecting customer feedback is critical for businesses in the convenience store industry. With high footfall and low dwell time, businesses must understand customer needs and preferences in real-time to make well-informed business decisions that cater to long-term success. By collecting feedback, you can:

  • Identify bottlenecks in service speed, product availability, and facility cleanliness
  • Optimize resourcing and product selection according to busy times and consumer needs
  • Respond to problems immediately, resulting in happier customers and engaged employees
  • Increase customer loyalty and lifetime value through repeat business

Making a difference for convenience stores

See what our satisfied convenience store and gas station managers have to say about using HappyOrNot’s solution to optimize operations and position their brands toward long-term growth in this ever-competitive industry.

Geoff Given

Chief Operating Officer,
Good 2 Go stores

“If someone is truly having either a great experience or bad experience at one of our stores, we’re finding that they’re using the opportunity of the HappyOrNot platform to let us know. It’s a great way for us to get real and accurate feedback from our customers without us physically standing across from them and asking.”  
Kevin Dier

Vice President of Business Development,
Johnstone Supply

“Timeliness of the customer feedback is a key success factor for us. While we previously relied on phone calls to customers days or even weeks after their visit, HappyOrNot enables Johnstone Supply customers to share their feedback at the exact moment of their experience, making it more relevant and reliable.”
Susan Connolly

Sales Director,
SPAR

The Pandemic vs. Customer Experience – Our Customers’ Stories In this series of articles, we interviewed customers around the globe by asking four key questions related how they see Customer Experience developing in their industries in this “Next Normal”.
Kenneth G. Sørensen

Operations and Business Development Manager,
XXL Sports & Outdoor

“HappyOrNot gives us the unique ability to consistently measure customer satisfaction at a completely elevated and statistically significant level than ever before.” 

Try HappyOrNot Today and Elevate Your Convenience Store Experience

Whether you run a convenience store or a gas station, HappyOrNot can help you better understand your customers’ needs and keep them coming back for more.

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