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How to master the symbiotic relationship between CX and EX 

Last month saw the return of CX Day! To mark this day, HappyOrNot decided to reveal and share some thoughts in an article about the integral link between Customer Experience (CX) and Employee Experience (EX) and emphasize the crucial symbiotic relationship between the two.

In the piece, our very own Miika Mäkitalo delves into the interconnected nature of CX and EX, shedding light on how understanding and nurturing employee experiences significantly impact customer satisfaction.

Sharing some new and previously unseen data from our terminals, Miika also takes the opportunity to showcase why happier employees are better equipped to provide exemplary customer service. Simultaneously, he also reveals how positive customer experiences lead to more favorable interactions with frontline staff.

Giving a thorough analysis of the  intertwining relationship between CX and EX, Miika unpacks how business leaders can leverage this connection for optimal performance. 

To read the full article on MyCustomer, click the button below!