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Are you lovin’ it? McDonald’s is using the HappyOrNot 4 Smileys to find out

Customers of McDonald’s Italy franchisees are being asked “How do you rate our Customer Service today?” during every visit to the restaurants.

The HappyOrNot Customer satisfaction improvement service is being used by the McDonald’s restaurants to measure and monitor their customer’s satisfaction with the level of service being provided by the McDonald’s staff during their customers’ visits.

Lovin’ it isn’t just about the food – it’s also about how happy the customer was with their service experience, and these McDonald’s franchisee locations in Italy understand the importance.

McDonald’s is very happy with the HappyOrNot service

McDonald’s reports that they are very happy with the HappyOrNot service, and analyse and share the results with their employees to ensure continuous improvement through focused customer satisfaction improvement initiatives.

Sharing, Engaging, and Improving – it’s exactly what we promote as the most effective way to ensure that your customers leave happier, more satisfied, and, of course, lovin’ it.



About HappyOrNot

HappyOrNot® helps its clients to develop their service experience and sales through continuous monitoring and reporting on customer and employee satisfaction levels. We serve such sectors as retail, traveling and transportation, outsourcing services, healthcare and wellbeing, HoReCa, financial services, automotive, and public and governmental services. The HappyOrNot service has received several awards and recognition by major medias such as Daily Finance and USA Today, and featured on Fox Business, Bloomberg International and U.S., and CNBC. HappyOrNot is currently being used by over 2,000 retail and service chain organizations across 70 countries.