In the next decade, travel will be as much about the journey as the destination

In a guest post for Travolution, one of the UK’s leading industry travel trades, our founder and CEO Heikki Väänänen discusses the changing face of travel in the 2020s.

Passengers will be faced with more options than ever on how to travel, and, as we enter the 2020s, the nature of travel is changing. Passengers are increasingly expecting both ease and enjoyment throughout their journey, making the travel experience into much more than simply a means of getting from point A to point B.

As competition across the travel industry grows, investing in infrastructure, innovation, and staff will be crucial. Research has categorically shown that happy customers are more likely to spend more as they go, as well as become repeat customers. Listening to what passengers expect from the travel experience is vital to understanding what needs improving.

To find out more on Heikki’s thoughts about travel in the next decade, read the full article on Travolution.

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