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How AI-powered and data-driven retailers can prosper in tough economic conditions

With cautious spending, shoppers transform into discerning deal-seekers, emphasizing the significance of positive customer experiences and attentive sales interactions. But amid economic volatility and evolving consumer habits, retailers turn to AI and data-driven solutions to gain a competitive edge.  

AI is an astute observer, capturing real-time insights into shopping behaviors, informing store layouts, pricing, and engagement approaches. This synergy yields precision targeting, agile decision-making, and heightened customer loyalty. 

To read the full article on Total Retail, click below!