
ZeroCater is a San Francisco-based food tech startup with a mission to help companies build high-performing cultures through food so they can hire, retain and make top talent productive. In January 2017 they launched HappyOrNot to gauge the satisfaction with the meals provided to the employees of their clients.
ZeroCater uses the HappyOrNot Smiley Terminals on their higher volume, more frequent customers to maintain satisfaction of these key accounts, that are easier to get that immediate feedback through the in-person tool rather than a software grading system.